Every company faces the same challenges. Some successfully transition themselves inside the changing industry. They update their brand and continue ride the Wave. Others struggle. Some even die. Why the difference? Look at companies like Verizon, AT&T, Qwest, Kodak and Yahoo, among many others.
By this point, most businesses understand that they exist in a new reality -- the reality that allows customers to communicate with them and with each other in new, faster and in a more pervasive way. Some businesses are actually doing something about it, too -- hence, the emergence of social CRM, s...
One of the key benefits of branded online communities relates to the idea of treating customers as cocreators or codevelopers. With the advent of social networking, companies can further automate and expand their efforts to involve customers in the innovation process. For most companies, innovation ...
Alcatel-Lucent, the telecom gear-making giant created by their recent merger, said Friday it would slash its payroll by 3,500 more workers than previously planned after posting a sizeable loss for the fourth quarter. The Paris-based company reported earnings for the first time since the $11.4 billio...
Eastman Kodak announced Thursday it would cut 3,000 more workers from its payroll, bringing the total number of layoffs close to 30,000 as the once dominant photography company tries to reinvent itself in the digital age. At a meeting with investors, Kodak laid out plans to generate "profitable digi...
Eastman Kodak shoved its way into the tough world of desktop printing Tuesday by tipping a sacred cow of the segment: the overpriced inkjet cartridge. For a decade, other printer makers relied on the model pioneered by Gillette, which gave away its razors but charged customers a premium to buy repla...
New applications keep converging with cell phone technology -- and the latest, hottest combination seems to be "Flash-enabled" phones. Research by the Boston-based consultancy, Strategy Analytics, forecasts that there are 38 million flash-enabled mobile phone handsets today, but that number is goin...
Leading up to this holiday gift-buying season, the home has become a high-tech focal point. Individuals can now collect content on digital cameras, televisions, and stereos and then send it to various computers via wireless LANs. "Wireless enabled devices are on many shoppers' wish list this holiday...
Yes - I'm more likely to buy with flexible payment options.
Sometimes - It depends on the item and terms.
Rarely - I typically prefer paying upfront to avoid debt.
Not at All - My purchase decisions are based on need and budget.
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