I've been spending time this summer barnstorming Barnes & Noble bookstores in New England signing copies of my book on repairing climate change, The Age of Sustainability. These were my first visits to bookstores as a seller, not a customer -- and I previously hadn't visited a store in a while. I wasn't prepared for what I found: The experienc...
The expanding world of Internet commerce likely will generate a corresponding expansion of data breaches, with the result that e-commerce businesses increasingly will become the targets of consumer class action lawsuits. Breach litigation has become more prevalent as a result of a perceptible legal ...
Internet marketing has become so popular that e-commerce retail sales in the U.S. are on pace to double between 2009 and 2018. The transaction value of e-commerce service industry contracts reached $600 billion in 2016. Despite the rush to digital commerce, the rules for business transactions are st...
One fundamental element of building a brand relationship with customers is consistency. Widely franchised companies like Starbucks compromise consistency, however. They employ several different business models instead of sticking to one. This approach confuses customers and hurts the master brand, s...
Apple reportedly has been working on a redesign of its e-book app for iPhones and iPads, in what could be the biggest upgrade to its e-book service in years. The new app reportedly is undergoing testing and will be released in the next few months. It will have a simpler interface that better highlig...
Amazon's plan to buy Whole Foods Market has raised many new questions. If the company is successful in making the acquisition, and then successful in operating the business, it could transform the entire grocery industry. If we pull the camera back, we can see how success on the grocery side could f...
Before you sit down at your kitchen table and lose money shopping for Christmas and holiday gifts, you'd be well advised to learn the rules of the online shopping road. They can be very different from one vendor to another, so shop carefully. Some companies do a great job with customer care. Others ...
When the new president takes up residence at 1600 Pennsylvania Ave., cybersecurity will be on the shortlist for action. What's a president to do? TechNewsWorld asked more than a dozen experts what should be at the top of the new leader of the free world's cyberagenda. Following are some of their res...
Mattel last week announced that it is giving its ThingMaker a high-tech makeover by equipping it with 3D capabilities. Using the original 1960s iteration, children could create small toys, such as dragons and flowers, by pouring liquid plastic into molds, which were heated and cooled. The updated Th...
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