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In the dynamic landscape of global e-commerce, unlocking the potential of international markets requires a nuanced and market-specific approach. Embracing these five localization and delivery experience methods can empower businesses to navigate the complexities of selling their products internation...

The initial investment might seem daunting for businesses considering using AI. They must evaluate whether it's worth the cost and excitement. However, practical guidelines are available for those looking to start exploring Generative AI, which can aid in making the right decision.

Find out why CCI Kenya Managing Director Rishi Jatania believes the future for customer service is a fine balance between automation and skilled contact center agents.

How can you maximize adoption from the very start of your CRM rollout? Here are Zoho's top tips, based on more than a quarter of a century of experience.

What’s the best way to ensure your investment in a new CRM pays off? For a start, the CRM you choose should consist of applications and functions which have been designed from the ground up to work together.

Using data from your CRM and other sources, you can optimize your customer journey, reducing leakage, cutting bounce rates, increasing satisfaction and boosting conversion rates. Here are Zoho’s top tips for effective customer-journey planning and optimization.

Virtual or hybrid work environments are likely to become standard fixtures for organizations. Knowledge management will play and imperative role, as the need for collaboration and the ability to share and find organizational information virtually, and at any time, only increases.

Automation is the key to future-proofing a company’s customer service journey. Oracle’s innovative solutions solve two inherent stumbling blocks with turn-key effectiveness. One is providing effective customer service by having the ability to respond to every customer’s unique issu...

Businesses across all industries are competing in the experience economy. The best way to stand out from the competition and retain customers is with optimal customer experiences, according to cloud technology firm Oracle. While this sounds simple, differentiation is a daunting task for many busines...