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Spending on online advertising is expected to jump 20.2 percent over last year's spending, according to new figures from eMarketer. If this category of ad spend does indeed reach $31.3 billion, as the company has projected, it will return to pre-recession growth levels and be accompanied by steady i...
Mobile-connected devices allow users to browse where desktop computers can't go, thus increasing the amount of online connectivity for many consumers. This could make a major difference in how marketers choose to reach consumers online. A Nielson report released last week details just how customers ...
Google has set aside a cool half-billion dollars to cover any penalties related to AdWords postings for illegal drugs. The search giant reportedly is nearing a settlement with the DoJ in a criminal investigation into allegations it made hundreds of millions of dollars by accepting ads from online ph...
Courts and regulators have recently made life more complicated for Google, impacting millions of Google users worldwide. Notwithstanding Google's $29 billion revenue performance in 2010, new challenges continue to plague the company. As you may know, Google planned to digitize millions of books. In ...
As a concept, the notion of online privacy seems to rank right up there with the Tooth Fairy. Facebook has declared that all posts by members on their walls are public property; Google keeps getting into trouble with various governments over the data its Street View cars collect; and you can forget ...
"Convergence" is a popular term in information technology. It generally refers to the meshing of separate technology platforms -- telephones, computers and televisions, for instance -- to give users multiple options for accessing information. Convergence is what allows us get some of the same shows ...
Developers of the major browsers -- Microsoft, Google and the Mozilla Foundation -- plan to implement so-called do-not-track features into their browsers so consumers can indicate when they don't want their movements online to be observed and recorded by site hosts, which generally use the informat...
Video-on-demand website Hulu is embroiled in internal struggles over its business model. The site is a pioneer in Internet video when it was launched by TV networks in 2008, streaming recent episodes of popular TV shows, along with a limited number of commercials, to computers and other devices. Hul...
Facebook is ready to flex its advertising muscles. On Monday, Facebook's business director, Dan Rose, addressed attendees of the DLD media conference in Munich, speaking of the success of social games on Facebook from developers like Zynga and opportunities to expand its advertising to its 500 milli...
Like the Incredibles, facing down a nefarious, subterranean villain called "the Underminer" at the end of their debut movie, Mozilla is facing down data miners by giving Firefox users a new, albeit less-than-incredible power. The browser feature will give users the ability to opt out of behavior-bas...