Analytics

Facebook reportedly has set up an eight-person team to look into how artificial intelligence can help it further analyze data it gathers on its members. The team will work with an emerging AI technique called "deep learning." Deep learning can let software work out emotions or events not explicitly...

Oracle on Monday announced an in-memory option for Oracle Database 12c that will accelerate analytics, data warehousing, reporting, and online transaction processing for Oracle in-memory applications. These applications "deliver extreme performance on Oracle Engineered Systems," the company said. "T...

Ambitious plans to improve federal information technology systems could easily founder on the shoals of deficient networks. Government agencies currently are striving to meet the challenges associated with initiatives in five major areas: cloud technology; Big Data management; cybersecurity requirem...

Tumblr has teamed up with social analytics company DataSift to provide users with information about consumer engagement and sentiment. As of Monday, DataSift subscribers gained access to both historic and real-time data about what consumers were posting about their brands in Tumblr's 5.5 billion mon...

Businesses and government agencies are in a race to gather, quantify and clarify an ever-increasing stream of data. Housing the bits and pieces of their digital treasures can be just as much of a problem as deciding whether to trust traditional relational platforms or adopt more flexible databases d...

It's a fact of life in market research that the success of any survey will depend at least in part on its accessibility to the intended respondents. Toward that end, Qualtrics has released Qualtrics Mobile, a new app designed to help reach respondents on the go. Qualtrics Mobile works alongside the ...

Yahoo topped Google as the most-visited website in the United States in July, Web analytics firm comScore reported on Wednesday. Specifically, Yahoo received 196.6 million unique visitors during the month, compared with 192.3 million for Google. This is the first time Yahoo has found itself in the t...

IBM on Thursday announced a software ecosystem tailored for what in essence amounts to a computing architecture that works like the human brain. It supports the programming cycle from design through development, debugging and deployment. The software ecosystem is the fourth phase of the Systems of N...

A subtext to the marketing automation explosion is analytics. Having a CRM system might make you wonder why marketing automation is needed at all, but the reasons boil down to analysis and improved data collection. Let me share some information from a new marketing study. First, the data: We asked m...

Just weeks after purchasing Neolane, Adobe on Thursday pushed further into marketing automation with the launch of Adobe Social, an application that expands the company's integrations with social networking sites and pretty much gives users a 360-degree view of their customers. Integrated with Flick...