Lyris has upgraded its on-premises version of its email marketing application, ListManager 11. This product is the counterpart to its cloud-based version — a more robust application that includes such features as specific database support. There are four major upgrades to ListManager 11, noted Brennan Carlson, VP of product management — all of which were made after the company surveyed its customers asking which features they most wanted to see.
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Lyris Spruces Up Its In-House App
Posted by: Erika Morphy February 11, 2011 05:00 AMLyris has upgraded its on-premises version of its email marketing application, ListManager 11. This product is the counterpart to its cloud-based version — a more robust application that includes such features as specific database support. There are four major upgrades to ListManager 11, noted Brennan Carlson, VP of product management — all of which were made after the company surveyed its customers asking which features they most wanted to see.