Sales have traditionally been considered an art, science or a mix of both for most practitioners and businesses. Aside the different views on each end of the spectrum; the truth is that Sales is a data-driven function. Performance of each sales rep and organization can be monitored, measured and assessed with data. In April of 2011 and April and May of 2010, Aberdeen surveyed more than 600 end-user organizations for its pending July 2011 publication on sales forecasting.
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The Data Factor's Critical Impact on Sales Results
Posted by: Omer Minkara May 17, 2011 05:00 AMSales have traditionally been considered an art, science or a mix of both for most practitioners and businesses. Aside the different views on each end of the spectrum; the truth is that Sales is a data-driven function. Performance of each sales rep and organization can be monitored, measured and assessed with data. In April of 2011 and April and May of 2010, Aberdeen surveyed more than 600 end-user organizations for its pending July 2011 publication on sales forecasting.