Half of U.S. companies plan to invest more on IT resources in 2012 than in 2011, according to new research. In fact, 10 percent of the companies surveyed were planning an increase of 10 percent or greater; only one out of 10 planned to decrease spending next year. “Our survey shows that companies view technology investments as a means to drive efficiencies and make existing employees more productive,” said Rebecca Wettemann, vice president at Nucleus Research. Key areas for that investment include CRM, integration, business intelligence and analytics, and workforce management.
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CRM's Place in IT Spending Plans
Posted by: Denise J. Deveau October 10, 2011 05:00 AMHalf of U.S. companies plan to invest more on IT resources in 2012 than in 2011, according to new research. In fact, 10 percent of the companies surveyed were planning an increase of 10 percent or greater; only one out of 10 planned to decrease spending next year. “Our survey shows that companies view technology investments as a means to drive efficiencies and make existing employees more productive,” said Rebecca Wettemann, vice president at Nucleus Research. Key areas for that investment include CRM, integration, business intelligence and analytics, and workforce management.