CRM applications are generally not the sources of the problem — it’s those pesky humans, who have remarkably unfettered imaginations when it comes to finding ways to misuse or underutilize their CRM applications. Here are three recurring misuses of CRM that are head-slappingly common.
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3 Painfully Common Misuses of CRM
Posted by: Christopher J. Bucholtz February 2, 2012 05:00 AMCRM applications are generally not the sources of the problem — it’s those pesky humans, who have remarkably unfettered imaginations when it comes to finding ways to misuse or underutilize their CRM applications. Here are three recurring misuses of CRM that are head-slappingly common.