Thanks for the overwhelming response to last week’s post, “Why CRM Works.” It was surprising and gratifying that so many people read and tweeted about it, given its length — almost double my usual contribution. Since it was based on Daniel Kahneman’s groundbreaking work, I give all the credit to him and his great career in trying to understand how we think. One comment came in that I thought would make a good jumping off point for this week.
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A Tale of Two Decision-Making Systems
Posted by: Denis Pombriant April 11, 2012 05:00 AMThanks for the overwhelming response to last week’s post, “Why CRM Works.” It was surprising and gratifying that so many people read and tweeted about it, given its length — almost double my usual contribution. Since it was based on Daniel Kahneman’s groundbreaking work, I give all the credit to him and his great career in trying to understand how we think. One comment came in that I thought would make a good jumping off point for this week.