CRM vendors that have wondered about the necessity of porting their applications to the small screen should take note of last week’s acquisition of Instagram by Facebook. Instagram is the tip of a big iceberg and is perhaps a signal of yet another disruption in a disruption-prone industry. It represents a big trend by emerging companies to build their applications first for the handheld device market and later for larger environments like laptops and conventional desktops. Remember when the laptop was a “small” device?
When It Pays to Start With Mobile
Posted by: Denis Pombriant April 18, 2012 05:00 AMCRM vendors that have wondered about the necessity of porting their applications to the small screen should take note of last week’s acquisition of Instagram by Facebook. Instagram is the tip of a big iceberg and is perhaps a signal of yet another disruption in a disruption-prone industry. It represents a big trend by emerging companies to build their applications first for the handheld device market and later for larger environments like laptops and conventional desktops. Remember when the laptop was a “small” device?