SAP on Wednesday unveiled a rapid-deployment solution for marketers. It lets users analyze customer sentiment from social networking sites, communities, wikis, blogs and other sources. Users can combine the information with CRM text data and, if they so choose, business intelligence applications to get results in real time. The results are displayed on mobile devices or desktops. The SAP rapid-deployment solution announced on Wednesday incorporates pre-configured content, best practices and pre-defined services to let customers deploy the solution quickly.
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SAP Lets Enterprises See What Customers Really Feel - in Real Time
Posted by: Richard Adhikari August 2, 2012 05:00 AMSAP on Wednesday unveiled a rapid-deployment solution for marketers. It lets users analyze customer sentiment from social networking sites, communities, wikis, blogs and other sources. Users can combine the information with CRM text data and, if they so choose, business intelligence applications to get results in real time. The results are displayed on mobile devices or desktops. The SAP rapid-deployment solution announced on Wednesday incorporates pre-configured content, best practices and pre-defined services to let customers deploy the solution quickly.