Blackbaud has enhanced its CRM app for nonprofits with completely redesigned prospect and research capabilities. It is the company’s second major release this year, said Tiffany Crumpton, senior marketing manager for CRM solutions. However, neither release — the previous 2.93 or this newest iteration, version 2.94 — incorporated features from its $275 million acquisition of Convio earlier this year. “As we move forward, you will see our product road map incorporating Convio features, but this release was long in the works,” Crumpton said.
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Blackbaud Offers Nonprofits Sharper Prospecting Tools
Posted by: Erika Morphy August 31, 2012 05:00 AMBlackbaud has enhanced its CRM app for nonprofits with completely redesigned prospect and research capabilities. It is the company’s second major release this year, said Tiffany Crumpton, senior marketing manager for CRM solutions. However, neither release — the previous 2.93 or this newest iteration, version 2.94 — incorporated features from its $275 million acquisition of Convio earlier this year. “As we move forward, you will see our product road map incorporating Convio features, but this release was long in the works,” Crumpton said.