Without a doubt, mobile CRM has become a must-have deployment in the B2C world. Expect that trend to move into the B2B community for similar reasons: The devices are becoming ever more equipped to serve multiple needs, and their uses can soothe a lot of pain points. B2B, more so than B2C, is highly sensitive to screen size and quality. Companies are in luck along those lines, said James Wong, CEO of Avidian Technologies. Device screens, especially those on Android devices, continue to grow in size — the Samsung Galaxy Note being a prime example.
Nice post! After watching Dreamforce for the last couple days I am definitely excited at the future capability of mobile CRM.
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Mobile CRM's Golden B2B Side
Posted by: Erika Morphy September 18, 2012 05:00 AMWithout a doubt, mobile CRM has become a must-have deployment in the B2C world. Expect that trend to move into the B2B community for similar reasons: The devices are becoming ever more equipped to serve multiple needs, and their uses can soothe a lot of pain points. B2B, more so than B2C, is highly sensitive to screen size and quality. Companies are in luck along those lines, said James Wong, CEO of Avidian Technologies. Device screens, especially those on Android devices, continue to grow in size — the Samsung Galaxy Note being a prime example.