Avaya unveiled the latest iteration of its customer experience management platform last week, introducing new analytics functionality and a multichannel focus on communication. The new platform’s big-picture mission is to foster holistic customer service — an experience that will become a differentiator for that business, said Laura Bassett, director of product marketing for Avaya CEM and emerging applications. The platform comes with a wide range of functionality — features that are easy to adopt or ignore as the situation dictates.
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Avaya's New CEM Platform Makes Everyone a Customer Agent
Posted by: Erika Morphy March 11, 2013 05:00 AMAvaya unveiled the latest iteration of its customer experience management platform last week, introducing new analytics functionality and a multichannel focus on communication. The new platform’s big-picture mission is to foster holistic customer service — an experience that will become a differentiator for that business, said Laura Bassett, director of product marketing for Avaya CEM and emerging applications. The platform comes with a wide range of functionality — features that are easy to adopt or ignore as the situation dictates.