There are two questions that emerging companies in the CRM space hear when they face the analysts: When are you going public?Why don’t you build out a full CRM capability? The first question is easily and deftly handled by most executives, and it must be. An IPO has its own cadence, and the Securities and Exchange Commission is very keen to protect its turf, even in an age when Congress keeps tight control on regulators’ budgets. It takes almost no effort to fine an overexuberant executive.
Sorry, the CRM Niche Is Full at the Moment
Posted by: Denis Pombriant May 15, 2013 05:00 AMThere are two questions that emerging companies in the CRM space hear when they face the analysts: When are you going public? Why don’t you build out a full CRM capability? The first question is easily and deftly handled by most executives, and it must be. An IPO has its own cadence, and the Securities and Exchange Commission is very keen to protect its turf, even in an age when Congress keeps tight control on regulators’ budgets. It takes almost no effort to fine an overexuberant executive.