Salesforce.com’s major Dreamforce news was, as the company itself admitted, the worst-kept secret at the show. Marc Benioff, no less, spilled the beans about it during the summer; the crowd for his keynote was there largely to see it in action. It’s a beautiful-looking analytics program. The graphic representations of data are simple, clean and automatically animated. The integration with Salesforce.com means that sales and marketing managers can add another tool to their arsenals without much help needed from IT.
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Salesforce's Wave Is Only Half the Analytics Answer
Posted by: Christopher J. Bucholtz October 17, 2014 08:14 PMSalesforce.com’s major Dreamforce news was, as the company itself admitted, the worst-kept secret at the show. Marc Benioff, no less, spilled the beans about it during the summer; the crowd for his keynote was there largely to see it in action. It’s a beautiful-looking analytics program. The graphic representations of data are simple, clean and automatically animated. The integration with Salesforce.com means that sales and marketing managers can add another tool to their arsenals without much help needed from IT.