Engage.cx just closed its first investment round — $2.9 million in Series A financing.
The round of participating investors is noteworthy, but for the CRM industry the real intrigue lays in Engage.cx’s premise — or rather, promise: how to present a unified cohesive customer service operation, no matter which channel is used. “Here is an ex-Oracle executive trying to solve a problem that a lot of CRM vendors have never addressed properly,” said Sheryl Kingstone, director of mobile leadership strategies at 451 Research.
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Engage.cx Makes Customers an Offer They Can't Lose
Posted by: Erika Morphy January 27, 2015 05:47 PMEngage.cx just closed its first investment round — $2.9 million in Series A financing.
The round of participating investors is noteworthy, but for the CRM industry the real intrigue lays in Engage.cx’s premise — or rather, promise: how to present a unified cohesive customer service operation, no matter which channel is used. “Here is an ex-Oracle executive trying to solve a problem that a lot of CRM vendors have never addressed properly,” said Sheryl Kingstone, director of mobile leadership strategies at 451 Research.