Cellphone videos have become a widely used tool to document everything from kids’ antics to police brutality. They are shaking up the TV news industry, and they soon may revolutionize customer relationship management. Take, for instance, LogMeIn’s video-aided support tool, Rescue Lens, or Support.com’s remote video support service, Nexus SuppportCam. Support is integral to CRM. The customer journey isn’t just about creating what is essentially a simple linear pathway you expect customers to follow while browsing your website.
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CRM's 'Show Me' Video Revolution
Posted by: Richard Adhikari May 19, 2015 05:00 PMCellphone videos have become a widely used tool to document everything from kids’ antics to police brutality. They are shaking up the TV news industry, and they soon may revolutionize customer relationship management. Take, for instance, LogMeIn’s video-aided support tool, Rescue Lens, or Support.com’s remote video support service, Nexus SuppportCam. Support is integral to CRM. The customer journey isn’t just about creating what is essentially a simple linear pathway you expect customers to follow while browsing your website.