Spredfast last week announced its acquisition of Shoutlet, a social data aggregator. Shoutlet has been a “huge innovator” in the social CRM space, according to Spredfast CEO Rod Favaron. “With this acquisition, Spredfast gains that technology as well as the team that built it. It’s a game changer.” The deal means “customers will have more ways to understand their audiences and impact the customer journey through a greater breadth and depth of integrations,” he added. Spredfast’s technology lets large companies manage their social media presence.
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Spredfast Gets Something to Shout About
Posted by: Richard Adhikari August 25, 2015 10:19 AMSpredfast last week announced its acquisition of Shoutlet, a social data aggregator. Shoutlet has been a “huge innovator” in the social CRM space, according to Spredfast CEO Rod Favaron. “With this acquisition, Spredfast gains that technology as well as the team that built it. It’s a game changer.” The deal means “customers will have more ways to understand their audiences and impact the customer journey through a greater breadth and depth of integrations,” he added. Spredfast’s technology lets large companies manage their social media presence.