For a long time I have been uneasy about the selling discussion’s direction as it relates to CRM and SFA. Something didn’t relate. We talk a lot about accelerating the sales process and freeing up sales people’s time so that they can spend more time selling, but it all made me wonder. Several things occurred to me as I contemplated selling — a job I did for about 15 years. One of the reasons I became an analyst was my fascination with selling and a desire to make it, if not more perfect, then at least more predictable.
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On Selling
Posted by: Denis Pombriant September 16, 2015 11:30 AMFor a long time I have been uneasy about the selling discussion’s direction as it relates to CRM and SFA. Something didn’t relate. We talk a lot about accelerating the sales process and freeing up sales people’s time so that they can spend more time selling, but it all made me wonder. Several things occurred to me as I contemplated selling — a job I did for about 15 years. One of the reasons I became an analyst was my fascination with selling and a desire to make it, if not more perfect, then at least more predictable.