The amount of effort spent on talking and thinking about the best ways to connect with customers truly is incredible. The amount of ink spilled — real and virtual — the number of conferences held, and the dollars spent on efforts and expertise are vast. The irony is that businesses often start out with a natural ability to behave in a customer-centric way. When a business is small enough, it can have significant knowledge of its customers. It’s when the business scales that this knowledge starts to become unmanageable.
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5 Customer Relationship Objectives for the Growing Biz
Posted by: Christopher J. Bucholtz December 7, 2015 01:46 PMThe amount of effort spent on talking and thinking about the best ways to connect with customers truly is incredible. The amount of ink spilled — real and virtual — the number of conferences held, and the dollars spent on efforts and expertise are vast. The irony is that businesses often start out with a natural ability to behave in a customer-centric way. When a business is small enough, it can have significant knowledge of its customers. It’s when the business scales that this knowledge starts to become unmanageable.