Shopping: It’s not what it once was. Forget the long drive to the mall and countless hours of browsing. Customers now simply log in from the comfort of their own home to have the world at their fingertips. The massive uptake of e-commerce is an unprecedented shift in consumer behavior, expectations and purchases. The evidence is in the numbers: Internet shopping is the most popular online activity. Revenues have doubled in the past five years. Meanwhile, for traditional brick-and-mortar stores, patronage has continued to slide every year.
Analytics, AI and Sales
Posted by: Abhijit Shanbhag November 17, 2018 05:00 AMShopping: It’s not what it once was. Forget the long drive to the mall and countless hours of browsing. Customers now simply log in from the comfort of their own home to have the world at their fingertips. The massive uptake of e-commerce is an unprecedented shift in consumer behavior, expectations and purchases. The evidence is in the numbers: Internet shopping is the most popular online activity. Revenues have doubled in the past five years. Meanwhile, for traditional brick-and-mortar stores, patronage has continued to slide every year.