Pitney Bowes has unveiled Consumer Connect, a self-service post-purchase marketing solution for retailers and brands. The service helps retailers drive new revenue after shoppers press the buy button. It enables retailers to create a branded tracking and post-purchase experience. “Retail marketers spend a tremendous amount of time and money attracting consumers and getting them to click the buy button only to leave them in the hands of third-party shipping partners for tracking and notifications until the package is delivered,” noted Pitney Bowes EVP Lila Snyder.
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Pitney Bowes Launches Self-Service Tool to Drive Post-Buy Revenue
Posted by: Jack M. Germain March 6, 2019 10:07 AMPitney Bowes has unveiled Consumer Connect, a self-service post-purchase marketing solution for retailers and brands. The service helps retailers drive new revenue after shoppers press the buy button. It enables retailers to create a branded tracking and post-purchase experience. “Retail marketers spend a tremendous amount of time and money attracting consumers and getting them to click the buy button only to leave them in the hands of third-party shipping partners for tracking and notifications until the package is delivered,” noted Pitney Bowes EVP Lila Snyder.