Social media has become a part of everyday life. The number of worldwide users is expected to reach 3.02 billion by 2021. Apart from the growth in the number of profiles, consumers have been devoting more of their time to engaging with social media sites. One-seventh of the average user’s waking life is spent on social media. Given the popularity of these platforms, brands have made it a priority to integrate social media channels into their customer service strategy.
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The Biggest Customer Service Mistakes Brands Make on Social Media
Posted by: Fara Haron May 29, 2019 12:14 PMSocial media has become a part of everyday life. The number of worldwide users is expected to reach 3.02 billion by 2021. Apart from the growth in the number of profiles, consumers have been devoting more of their time to engaging with social media sites. One-seventh of the average user’s waking life is spent on social media. Given the popularity of these platforms, brands have made it a priority to integrate social media channels into their customer service strategy.