Oracle has announced plans to combine its more than 18 related analytics products under a single banner, Oracle Analytics, making it easier for customers to figure out what they need. It’s not unusual for a company to innovate a string of offerings before consolidating them into a single product line, and it’s reasonable to assume that vendors that have not done so already will follow suit. There’s no indication that this announcement changes anything much for the buyer aside from having a consistent brand.
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Oracle Advances Its Two-Pronged Cloud Strategy
Posted by: Denis Pombriant June 26, 2019 11:40 AMOracle has announced plans to combine its more than 18 related analytics products under a single banner, Oracle Analytics, making it easier for customers to figure out what they need. It’s not unusual for a company to innovate a string of offerings before consolidating them into a single product line, and it’s reasonable to assume that vendors that have not done so already will follow suit. There’s no indication that this announcement changes anything much for the buyer aside from having a consistent brand.