These days, what business isn’t pushing to become more customer-centric? And for good reason –88 percent of businesses view customer experience as a competitive differentiator. A customer-centric culture is a source of long-term strategic competitive advantage. Culture is the one aspect of a business that cannot be replicated easily by the competition. To harness this competitive advantage and separate yourself from the crowd, you’ll need to put customers at the heart of your business. Sounds simple enough, right?
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How to Check the Pulse of Your Voice of the Customer Program
Posted by: Mark Ratekin August 6, 2019 11:39 AMThese days, what business isn’t pushing to become more customer-centric? And for good reason –88 percent of businesses view customer experience as a competitive differentiator. A customer-centric culture is a source of long-term strategic competitive advantage. Culture is the one aspect of a business that cannot be replicated easily by the competition. To harness this competitive advantage and separate yourself from the crowd, you’ll need to put customers at the heart of your business. Sounds simple enough, right?