First, cloud-based CRM democratized business information, then it erased the distance between customers and vendors. Now it is poised to expand into other areas with similar democratizing opportunities. I am speaking about how we work — at least those of us in the knowledge economy — but there’s a good chance that CRM’s reach will also influence the economy of essential workers too.
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CRM’s Virtuous Circle
Posted by: Denis Pombriant July 6, 2021 05:00 AMFirst, cloud-based CRM democratized business information, then it erased the distance between customers and vendors. Now it is poised to expand into other areas with similar democratizing opportunities. I am speaking about how we work — at least those of us in the knowledge economy — but there’s a good chance that CRM’s reach will also influence the economy of essential workers too.