Here’s a smartphone designed for charm. The HTC Rhyme for Verizon actually has a charm designed to dangle outside a purse. It lights up to tell the owner when there’s a call. The phone appears to target teenage girls — that is, except for the price point of $199.99 with a two-year contract. Perhaps a tad pricey for the very young. It comes with three accessories: a dock, headphones and the charm. While Verizon’s Droid was positioned as macho — remember, the ads called the iPhone “prissy” — here’s an Android-based phone clearly designed for women.
HTC's Rhyme Flirts With Female Demographic
Posted by: Rob Spiegel September 20, 2011 01:52 PMHere’s a smartphone designed for charm. The HTC Rhyme for Verizon actually has a charm designed to dangle outside a purse. It lights up to tell the owner when there’s a call. The phone appears to target teenage girls — that is, except for the price point of $199.99 with a two-year contract. Perhaps a tad pricey for the very young. It comes with three accessories: a dock, headphones and the charm. While Verizon’s Droid was positioned as macho — remember, the ads called the iPhone “prissy” — here’s an Android-based phone clearly designed for women.