Bookseller Barnes & Noble expanded on its Nook line of handheld devices and unveiled the Nook Tablet on Monday. The company also announced upgrades to its Nook Color, a device that was previously offered as its entry into the tablet market, and its Nook Simple Touch e-reader. The Nook Tablet, which is available for pre-order online and at the bookseller’s stores, is priced at $249 and is scheduled to ship by around Nov. 17. “When it comes to all consumer electronics across all segments, the sweet spot for the average selling price is $200 to $250,” ABI’s Michael Morgan said.
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Nook Goes Full Tablet
Posted by: Richard Adhikari November 7, 2011 12:09 PMBookseller Barnes & Noble expanded on its Nook line of handheld devices and unveiled the Nook Tablet on Monday. The company also announced upgrades to its Nook Color, a device that was previously offered as its entry into the tablet market, and its Nook Simple Touch e-reader. The Nook Tablet, which is available for pre-order online and at the bookseller’s stores, is priced at $249 and is scheduled to ship by around Nov. 17. “When it comes to all consumer electronics across all segments, the sweet spot for the average selling price is $200 to $250,” ABI’s Michael Morgan said.