Facebook is allowing users with a little extra money to promote the status updates, photos or videos of a friend on the social network, according to multiple media reports. The world’s largest social network uses certain algorithms to determine which posts get the most traction on Facebook. Users are more likely to see status updates from people they interact with the most on the site, or posts that get the most likes or comments. A promoted post, then, allows certain statuses to get more eyeballs than they usually would.
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Facebook Hopes Friends Will Let Friends Promote Posts
Posted by: Rachelle Dragani February 15, 2013 04:03 PMFacebook is allowing users with a little extra money to promote the status updates, photos or videos of a friend on the social network, according to multiple media reports. The world’s largest social network uses certain algorithms to determine which posts get the most traction on Facebook. Users are more likely to see status updates from people they interact with the most on the site, or posts that get the most likes or comments. A promoted post, then, allows certain statuses to get more eyeballs than they usually would.