The world’s largest online retailer, Amazon, may soon challenge Apple, Google, Roku and other set-top box makers with a delivery device of its own. While cable and satellite set-top boxes remain among the most popular content delivery hubs in the living room, they have been challenged by other hardware, including game consoles from Microsoft, Nintendo and Sony, which can stream a variety of content from sources like Netflix, Hulu, Vudu — and Amazon. Now it seems the retailer may want to cut out the middleman.
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Amazon Box Could Be Another Ecosystem Building Block
Posted by: Peter Suciu April 25, 2013 02:23 PMThe world’s largest online retailer, Amazon, may soon challenge Apple, Google, Roku and other set-top box makers with a delivery device of its own. While cable and satellite set-top boxes remain among the most popular content delivery hubs in the living room, they have been challenged by other hardware, including game consoles from Microsoft, Nintendo and Sony, which can stream a variety of content from sources like Netflix, Hulu, Vudu — and Amazon. Now it seems the retailer may want to cut out the middleman.