Google has dominated the world of search for years, so much so that “Google” is not only synonymous with searching — it’s a verb, too. Who hasn’t told someone to google something? That’s awesome mindshare, and its power is translated to billions of dollars of ad-related revenue for Google. Where will search grow in the future? Mobile. And rumor has it, Yahoo’s CEO Marissa Mayer wants it. More to the point, Mayer wants Apple’s mobile search business. Badly.
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Google This: Yahoo Wants Apple's Search Business
Posted by: Chris Maxcer April 18, 2014 11:53 AMGoogle has dominated the world of search for years, so much so that “Google” is not only synonymous with searching — it’s a verb, too. Who hasn’t told someone to google something? That’s awesome mindshare, and its power is translated to billions of dollars of ad-related revenue for Google. Where will search grow in the future? Mobile. And rumor has it, Yahoo’s CEO Marissa Mayer wants it. More to the point, Mayer wants Apple’s mobile search business. Badly.