This is a “man bites dog” story because, for much of the two companies’ existence, Intel’s brand value ranked among the highest in the world, consistently outpacing that of AMD. Now, in the latest Kantar Brandz report listing the 100 most valuable companies, AMD came in 41st and Intel 48th.
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AMD’s Brand Value Surpasses Intel’s for the First Time
Posted by: Rob Enderle August 26, 2024 05:00 AMThis is a “man bites dog” story because, for much of the two companies’ existence, Intel’s brand value ranked among the highest in the world, consistently outpacing that of AMD. Now, in the latest Kantar Brandz report listing the 100 most valuable companies, AMD came in 41st and Intel 48th.