The model for success in CRM always went through first helping customers do right by their customers, but then also helping the second generation of customers help their customers in turn, and not just customers but stakeholders — employees, partners, localities — all of them.
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CRM in the Era of ‘Peak Tech’
Posted by: Denis Pombriant January 17, 2023 05:00 AMThe model for success in CRM always went through first helping customers do right by their customers, but then also helping the second generation of customers help their customers in turn, and not just customers but stakeholders — employees, partners, localities — all of them.