A surge in the use of the new marketing channel called social commerce requires online retailers to adapt their selling strategies to succeed. For that new marketing platform to get results for sellers, however, brands must recognize that traditional e-commerce and social media marketing are not the same.
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Social Commerce Trending Higher for Consumer Conversions
Posted by: Jack M. Germain March 1, 2022 05:00 AMA surge in the use of the new marketing channel called social commerce requires online retailers to adapt their selling strategies to succeed. For that new marketing platform to get results for sellers, however, brands must recognize that traditional e-commerce and social media marketing are not the same.