LinkedIn has been a public company for roughly two weeks, but its brief history on Wall Street should give the people running other social media companies a lot to think about. The biggest question to ponder is whether they should go public now — or as soon as they can convince an investment bank to shepherd them through the process — or wait until the business is a bit more mature and possibly able to command a higher price. My advice to anyone running a social network that’s not named “Facebook” or “Twitter” would be to go public as quickly as you can.
If You Want to Make a Fortune in Social Media, You'd Better Move Fast
Posted by: Sidney Hill June 3, 2011 05:00 AMLinkedIn has been a public company for roughly two weeks, but its brief history on Wall Street should give the people running other social media companies a lot to think about. The biggest question to ponder is whether they should go public now — or as soon as they can convince an investment bank to shepherd them through the process — or wait until the business is a bit more mature and possibly able to command a higher price. My advice to anyone running a social network that’s not named “Facebook” or “Twitter” would be to go public as quickly as you can.