Now that CenturyLink has completed its merger with Qwest, what is next for the company and for the marketplace? The media, investors, competitors and others are starting to ask me on a regular basis whether this will be successful. I have worked with many companies in the industry and always had a good sense of the direction they were heading in. I have always shared my thoughts with anyone who asked, including members of the press, who call daily. So far, I think CenturyLink shows a healthy growth curve and is a strong company. That is the good part.
I have been a Qwest customer for many years and they have, unquestionably, the worst customer relations and customer support in the industry. CenturyLink will have to deal with this and do a lot of changing and training.
The future of this company revolves around the ability to deal with the Internet and Internet traffic. It's not just a phone company any more. Their DSL service must be their focus and they will have to spend a lot of money on their infrastructure to stay competitive. When the wireless companies begin to sell Internet service via WiMax, LTE or whatever new technology follows, it will be even tougher to stay alive.
It's a Brand New Day for CenturyLink
Posted by: Jeff Kagan July 14, 2011 05:00 AMNow that CenturyLink has completed its merger with Qwest, what is next for the company and for the marketplace? The media, investors, competitors and others are starting to ask me on a regular basis whether this will be successful. I have worked with many companies in the industry and always had a good sense of the direction they were heading in. I have always shared my thoughts with anyone who asked, including members of the press, who call daily. So far, I think CenturyLink shows a healthy growth curve and is a strong company. That is the good part.
The future of this company revolves around the ability to deal with the Internet and Internet traffic. It's not just a phone company any more. Their DSL service must be their focus and they will have to spend a lot of money on their infrastructure to stay competitive. When the wireless companies begin to sell Internet service via WiMax, LTE or whatever new technology follows, it will be even tougher to stay alive.