After weeks of widespread uncertainty and speculation, Groupon made its final preparations before going public Friday. After enjoying considerable growth and popularity since its launch in late 2008, enthusiasm for Groupon has seemed to wane considerably in recent months. Critics have questioned whether the company’s business model is viable in the long term, for instance, as well as whether it holds a significant enough advantage over a growing number of competitors, including Amazon and Google.
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Wall Street Watches With Cautious Optimism as Groupon Readies for IPO
Posted by: Katherine Noyes November 3, 2011 03:43 PMAfter weeks of widespread uncertainty and speculation, Groupon made its final preparations before going public Friday. After enjoying considerable growth and popularity since its launch in late 2008, enthusiasm for Groupon has seemed to wane considerably in recent months. Critics have questioned whether the company’s business model is viable in the long term, for instance, as well as whether it holds a significant enough advantage over a growing number of competitors, including Amazon and Google.