Already battered, flailing and in the throes of a corporate shakeup, RIM is now being savaged by critics over an infographic it created to depict the result of a Twitter campaign it launched over New Year’s Eve. The infographic depicts four masked cartoon superheroes — two males and two females. RIM created them to visually depict the sum of the New Year’s resolutions 35,000 people tweeted in response to its campaign asking how people will be “bold” in 2012.
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RIM on Cartoon Kerfuffle: Just Playing
Posted by: Richard Adhikari January 31, 2012 02:44 PMAlready battered, flailing and in the throes of a corporate shakeup, RIM is now being savaged by critics over an infographic it created to depict the result of a Twitter campaign it launched over New Year’s Eve. The infographic depicts four masked cartoon superheroes — two males and two females. RIM created them to visually depict the sum of the New Year’s resolutions 35,000 people tweeted in response to its campaign asking how people will be “bold” in 2012.