With the upcoming 2012 Summer Olympics, London will be the first city to have hosted the modern games of three Olympics. It will also be the first Olympics to embrace social media, as well as being the first to actually step in and place limitations on how said media can be used. The IOC has no problem with photo-sharing, as long as it isn’t done for financial gain. Likewise, attendees at the games will be allowed to film the competitions and other events on mobile phones, but they are not allowed to upload the content to public sites.
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IOC's Love-Hate Relationship With Social Media Could Reach Olympic Proportions
Posted by: Peter Suciu June 20, 2012 11:52 AMWith the upcoming 2012 Summer Olympics, London will be the first city to have hosted the modern games of three Olympics. It will also be the first Olympics to embrace social media, as well as being the first to actually step in and place limitations on how said media can be used. The IOC has no problem with photo-sharing, as long as it isn’t done for financial gain. Likewise, attendees at the games will be allowed to film the competitions and other events on mobile phones, but they are not allowed to upload the content to public sites.