For years, pay-TV services were the dominant means of delivering premium content to consumers. Today almost 900 million homes worldwide subscribe to pay-TV services, but new delivery technologies, with smart TVs at the forefront, have created new opportunities and new potential competition. The number of U.S. households with a smart TV increased to more than 18 million in 2011, and smart TVs will account for nearly one-half of all TVs shipping in 2012. Smart TVs allow consumers to connect
directly to the Internet rather than via a separate device.
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The Smart TV Transformation Is Under Way
Posted by: Pietro Macchiarella July 28, 2012 05:00 AMFor years, pay-TV services were the dominant means of delivering premium content to consumers. Today almost 900 million homes worldwide subscribe to pay-TV services, but new delivery technologies, with smart TVs at the forefront, have created new opportunities and new potential competition. The number of U.S. households with a smart TV increased to more than 18 million in 2011, and smart TVs will account for nearly one-half of all TVs shipping in 2012. Smart TVs allow consumers to connect
directly to the Internet rather than via a separate device.