If Pandora had been hoping that the earlier reports of Apple exploring a streaming-radio venture were exaggerated or downright wrong, those hopes have been dashed. Last week, more rumors surfaced that Apple is indeed serious about the advertising-backed venture and has intensified talks with major music labels. The parties reportedly are discussing how to split ad revenues, and a deal could be reached within weeks. A launch date for the service could come as soon as the start of 2013.
Loading ...
Apple Competition May Slam the Lid on Pandora
Posted by: Erika Morphy October 29, 2012 09:56 AMIf Pandora had been hoping that the earlier reports of Apple exploring a streaming-radio venture were exaggerated or downright wrong, those hopes have been dashed. Last week, more rumors surfaced that Apple is indeed serious about the advertising-backed venture and has intensified talks with major music labels. The parties reportedly are discussing how to split ad revenues, and a deal could be reached within weeks. A launch date for the service could come as soon as the start of 2013.