Cyber Monday online sales broke records this year, clocking in at 30 percent higher than 2011, according to IBM Smarter Commerce. Sales are expected to reach $1.5 billion for the day, making Cyber Monday 2012 the biggest online shopping day in history, comScore projects. Including high online sales over Thanksgiving and Black Friday, 2012 is shaping up to be a robust online holiday season, said Jay Henderson, Strategy Program Director for IBM. “It is going to be a banner year when everyone closes the books.”
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Mobile Makes Its Mark on $1.5B Cyber Monday
Posted by: Erika Morphy November 27, 2012 11:07 AMCyber Monday online sales broke records this year, clocking in at 30 percent higher than 2011, according to IBM Smarter Commerce. Sales are expected to reach $1.5 billion for the day, making Cyber Monday 2012 the biggest online shopping day in history, comScore projects. Including high online sales over Thanksgiving and Black Friday, 2012 is shaping up to be a robust online holiday season, said Jay Henderson, Strategy Program Director for IBM. “It is going to be a banner year when everyone closes the books.”