A U.S. district judge has given preliminary approval to Facebook’s attempt to settle a class action lawsuit alleging the company violated members’ privacy rights by using their images in Facebook’s Sponsored Stories ad format. The settlement would give $10 each to those who objected to their images appearing in the ads.
Privacy advocates were less than enthused. “It’s at best a marginal correction for Facebook, which has ridden roughshod over users’ privacy rights,” said John M. Simpson, privacy project director at Consumer Watchdog.
Ten dollars does seem like a paltry sum. I think the bigger lesson here is that Sponsored Stories do not have that big of an impact.
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Facebook May Win Sponsored Stories Settlement - but the Ads Don't Work
Posted by: Erika Morphy December 5, 2012 05:00 AMA U.S. district judge has given preliminary approval to Facebook’s attempt to settle a class action lawsuit alleging the company violated members’ privacy rights by using their images in Facebook’s Sponsored Stories ad format. The settlement would give $10 each to those who objected to their images appearing in the ads.
Privacy advocates were less than enthused. “It’s at best a marginal correction for Facebook, which has ridden roughshod over users’ privacy rights,” said John M. Simpson, privacy project director at Consumer Watchdog.