Facebook, which already has a long history of skirmishes with privacy advocates, may be heading toward another fight following reports that the company is working on a mobile location-tracking app. The app, set for release in mid-March, would reportedly run in the background even when other apps are running on the smartphone, or when the smartphone is not in use. Facebook is ramping up its marketing efforts to reflect the fact that more consumers check in to social networks via mobile devices.
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Facebook May Be Mapping Out a Location-Tracking App
Posted by: Richard Adhikari February 6, 2013 02:45 PMFacebook, which already has a long history of skirmishes with privacy advocates, may be heading toward another fight following reports that the company is working on a mobile location-tracking app. The app, set for release in mid-March, would reportedly run in the background even when other apps are running on the smartphone, or when the smartphone is not in use. Facebook is ramping up its marketing efforts to reflect the fact that more consumers check in to social networks via mobile devices.