Verizon Communications is proposing a novel and potentially disruptive fee structure for its FiOS pay TV service: It wants to link the fees it pays to television channels to how much traffic they get. Verizon reportedly is in negotiations with several mid-tier and smaller media companies over a fee structure based on audience size.
Under the current structure, carriers such as Verizon pay a fee based on the number of homes in which a channel is made available. Verizon’s idea is to make monthly payments based on how many people watch it.
Verizon Tinkers With Payment Model for TV Content
Posted by: Erika Morphy March 19, 2013 10:25 AMVerizon Communications is proposing a novel and potentially disruptive fee structure for its FiOS pay TV service: It wants to link the fees it pays to television channels to how much traffic they get. Verizon reportedly is in negotiations with several mid-tier and smaller media companies over a fee structure based on audience size.
Under the current structure, carriers such as Verizon pay a fee based on the number of homes in which a channel is made available. Verizon’s idea is to make monthly payments based on how many people watch it.