Intel’s new CEO Brian Krzanich showed Tuesday he’s ready to put his stamp on the chipmaking giant by announcing a company reorganization that includes a division for new devices. The division, headed by former mobile unit chief Mike Bell, will reportedly focus on emerging product trends. It will be a key component in Intel’s attempt to boost its performance in two areas where it has lagged behind rivals: smartphones and tablets. Intel’s new product strategy will center on its Haswell processors.
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Intel Puts Its Chips on 'New Devices'
Posted by: John P. Mello Jr. May 22, 2013 10:31 AMIntel’s new CEO Brian Krzanich showed Tuesday he’s ready to put his stamp on the chipmaking giant by announcing a company reorganization that includes a division for new devices. The division, headed by former mobile unit chief Mike Bell, will reportedly focus on emerging product trends. It will be a key component in Intel’s attempt to boost its performance in two areas where it has lagged behind rivals: smartphones and tablets. Intel’s new product strategy will center on its Haswell processors.