Amazon on Tuesday added “purveyor of fine art” to its e-commerce business creds, opening Amazon Art, a marketplace to view and purchase fine art created by contemporary and classical artists. Will any consumers consider putting “Fragment de Nympheas,” a framed oil painting by Claude Monet, in their cart for $2.5 million (+ free shipping)? Or will Amazon Art become a place where art lovers go to view this and other masterpieces — that is, a virtual museum?
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Amazon Lets You Put Fine Art in Your Shopping Cart
Posted by: Enid Burns August 7, 2013 05:00 AMAmazon on Tuesday added “purveyor of fine art” to its e-commerce business creds, opening Amazon Art, a marketplace to view and purchase fine art created by contemporary and classical artists. Will any consumers consider putting “Fragment de Nympheas,” a framed oil painting by Claude Monet, in their cart for $2.5 million (+ free shipping)? Or will Amazon Art become a place where art lovers go to view this and other masterpieces — that is, a virtual museum?