Flipboard on Monday launched an e-commerce initiative that lets both consumers and brands create online product catalogs. Consumers can browse online commerce platforms for their favorite products, and then add them to their personal catalog. In addition to serving as a convenient central storage area for their most desired goods, the catalog can serve as a wish list, as users can provide family and friends with a link to access it. Brands can also promote their products via the platform.
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Flipboard Goes Catalog Crazy
Posted by: Rachelle Dragani November 12, 2013 10:57 AMFlipboard on Monday launched an e-commerce initiative that lets both consumers and brands create online product catalogs. Consumers can browse online commerce platforms for their favorite products, and then add them to their personal catalog. In addition to serving as a convenient central storage area for their most desired goods, the catalog can serve as a wish list, as users can provide family and friends with a link to access it. Brands can also promote their products via the platform.